“Hillary is so on top of it. She did so much more than write my web copy: she helped me nail down my services, develop my brand identity, create a manageable content strategy, and so much more! I don’t know where I’d be without Hillary’s creativity and support.”
Jennifer Markman is an autoimmune health coach on a mission to help women struggling with chronic illness step out of their pain and into their fullest potential, so they can deepen their purpose and make a bigger impact in the world.
Having grappled with autoimmune for decades herself, Jennifer knew firsthand the frustrations of trying to get a diagnosis, let alone finding a health regimen that worked for her body.
So, after years of training and numerous certifications, Jennifer decided to launch her own health coaching practice. Her approach fuses functional medicine and ancient wisdom to craft custom health protocols for women who want to get back to feeling fully alive.
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The Challenge
Jennifer had an idea for her coaching business and accolades out the wazoo. She could envision herself leading workshops and helping thousands of women reclaim their right to better health. She just didn’t know how to get there.
Jennifer knew that she needed a stunning website, a captivating newsletter, engaging social media accounts, and all the trappings of modern digital marketing. But she wasn’t clear on how to communicate her vision, build her community, or package her services.
The Results
Jennifer plans to launch her website and content marketing initiatives in full by the fall of 2021. She can already boast a stable of regular health coaching clients as well as an ever-expanding network of visionary women who are thriving through their autoimmune.
Though her brand personality continues to evolve as she produces and shares content across her social channels, she feels confident knowing that her brand foundation and messaging framework are both grounded in her values & long-term vision.
Based on the overwhelmingly positive feedback so far, Jennifer plans to expand her offerings to include group programs and even retreats at her “biohacking spiritual center” amongst the redwoods of Northern California.
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